Amazon hypothesized that people wanted to build their own personal Alexa Skills.
The existing process for building Alexa Skills required knowing how to code, which is high barrier for the average user of an Alexa product.
Design and build a proof of concept prototype that allows people to build skills with Alexa without coding.
Get buy-in from internal leadership to push the project forward.
Defined the core motivations, values, and style with the client from the start.
Held an in-person rapid brainstorming meeting with the clients to define a majority of the product before diving into the details.
Rapidly sketched and prototyped a high-fidelity mockup for presentation, reviewing, and iterating along the way.